Yellow Pages Are Declining (Bill Gates knows about it..YP Publishers do too..so should you)

Yellow Pages are on their last breath...so what do they do? Bill Gates even knows this. You should too...

Our San Antonio SEO and web design clients have seen an increased surge in holiday spending and stocking stuffer investments in the past few weeks. Why? Well, remember that the holidays are when potential buyers are seeking active sellers!  And mind you, they are NOT wasting their time looking to get papercuts from the phonebooks (aka : paperweights, doorstoppers, etc), but rather they are looking online at websites, product lists and so forth. After all, when you shop for a car, you ALWAYS have to test drive it (unless you're a billionaire) which in that case, you care more about airplanes and jets, but I digress. I like to try on a watch before I buy it. Do you like to as well?

How do YOU get in front of your clients? Are you still throwing away money on the "traditional" media like phonebooks (bleh, save the trees already!)? On our staff is an ex-Yellow Page rep and he worked for a fast-paced large New York operation as well as a slow yellow page company from Pittsburg, Kansas. The large corporation literally plowed through customer's investments and increased most monthly payments from $1500/month to $1900/month just to be in the Yellow Pages and (ahem...) websites created through these scam artists.

Boy, if I had a dollar for every time a local San Antonio web client told me how often they were just thrown online with a low-grade template with only two linking domains and no back-end ability to edit their sites, I'd be well, at least $1200 richer! LOL

If you advertise in the Yellow Pages, just STOP! Every year, they increase the cost and say, "Oh well, you're still getting a discount!". While there may be some partial truth to the statement, most of the "value-added" incentives like a discounted website are exactly that - a load of BS. If those Yellow Page companies would only see that they're harming their "clients'" well-being and view them as a colleague rather than a cash cow, maybe, JUST MAYBE, there may be a credible consultant title behind them. But NO. Once a year, 10% more off about and $8000 ad, but where's the tracking? How many people looked at it? How did they find it? What was the call to action? Is it the phone book that is truly making you more money than spending it? Have you sat down and reviewed your media mix?

Now, don't get me wrong, there is a niche for those that advertise, but the law of diminishing returns applies to yellow page advertising. Print is dead (well, barely breathing) and they're all trying to get digital, but they missed the boat. After all, you wouldn't go to a restaurant to get your dog groomed, right? Conversely, would you go get lunch at a pet groomer salon? I didn't think so.


Are you ready to see how, where and when searchers found you online instead of hoping someone has a phonebook next to them, dusting it off, and thumbing through all those wasted trees?

If so, give your local San Antonio Web Design and Texas SEO firm a call. We'll take the time to review your media mix and help you save some money while making more since 83% of Americans have a smartphone. And yes, we also have a smartphone app that plugs into your website so that it is optimized for your customer's smartphone screens.

To learn more on how you can make more with less, call us at 210-446-4560 for a free web design consultation. We'll show you how Search Engine Optimization can work for you and provide the business analytics to prove it.

We Can Also Call You Back - visit us online at www.newglobalventures.com and click on "Click To Call" at the upper right hand side.

You'll be glad you did! Save trees! Earn loyal customers online with a well-designed San Antonio Web Design!

San Antonio SEO or SEM Tips & Advice

When first tasked with the issue of San Antonio SEO, it is imperative to first do some research on how and why you are not being found online. The easiest and most cost-effective manner in which to decide on how and where to move forward is to review your own pages and see if there is anything NOT relevant in your title tags.

Title tags are what search engines, like Google, Bing and Yahoo look for and give the highest weight (well, generally) to so it is quite relevant to ensure that you review those first.

Afterwards, you may want to check a few of your competitors to see what they MAY be doing right and without a doubt, you ought to notice a variety of distinct differences.

Some freelance web designers (aka : weekend warriors) can design a 5 page pre-populated website in a matter of a few days. It is true that the sooner the better; however, this may (and most probably always does) cost more in the future due to incomplete website architecture.

As a professional San Antonio Web Designer , here at New Global Ventures, we strive to consult with business owners that need to be found online and most of the time, the simplest of issues can be corrected and fixed upon the search engines' next indexing round.

However, that is NOT enough!  Constant monitoring, updating, checking for broken links, adding content and so much more goes beyond true "Search Engine Optimization".

Here in San Antonio Texas, sometimes it may be best to geo-target for local business. National clients tend to have the most content and that will lead to better long-tail and unexpected keyword rankings (which are GREAT since you may have never truly counted on those impressions)!

You owe it to yourself as well as the sweat equity you have already invested to keep your business running strong and being found online.

As a San Antonio SEO, if you are looking for a few ideas or just need to be pointed in the right direction for local SEO or national SEM marketing campaigns, feel free to call us at 877-747-4669 for a free SEO or web design consultation.  Local San Antonians are encouraged to visit us at 242 W. Sunset Rd, Suite #101 here in San Antonio, Texas.

Search Engine Optimization (SEO) Texas

Now, we can sit here all day talking about SEO this and SEO that; however, DATA ACQUISITION is crucial to ensuring your clients' best success.

As an SEO padawan, it has come to my attention during brainstorming sessions for marketing tactics, there are plenty of great ideas, but unfortunately keeping track of the success of such small seeds of genius marketing are forgotten a few weeks down the road.Why? Well, when the SE's all index our wonderfully fresh and new content for our clients' websites, at times the SEO's move on to the next phase.

Have you ever forgotten to ask for a receipt at a restaurant? How did you feel? Well, one may argue that the issue is trivial, but the same basic concept applies to search engine optimization!

Why you may ask?

SIMPLE : No receipt = No reminder of what transpired (we all forget sometimes, right?)

The fact of the matter, and yes, I know I'm brief in this blog for today, is that we can't lose focus of the foundation on which we've started our marketing campaign for our clients. Whether we're optimizing a website for a small 5 page landscaper all the way through a million page widget ecommerce website, keeping tabs and building on it are key!

So, let's all do what's best and constantly remind our clients of the importance of their input as we remember to troubleshoot, look back, reflect and remember which foundation we started with...hopefully something dense and able to support the web weight as traffic increases!

CHEERS!
=D

P.S. Next post will deal with MOBILE WEB APPS...so stay tuned!

The DNA Of Every Web Design and How We Can Get you Results!

The DNA of every website and business is different. It needs a tight collaboration between the business owner and the designing team to create a custom solution for the enterprise.



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Your website should..
 

Deliver a targeted and effective message about your company, products and services

Provide user friendly navigation so that your target audience can find the information that they need without scratching their heads

Have the capability of user interaction so that they feel empowered to become a part of the business process.

 New Global Ventures develops custom enterprise applications, unique to your company, and the manner in which it conducts its business - to provide custom solutions that streamline your business processes. The demands of a cut-throat business environment requires that companies work with optimal revenue and at minimum of cost – while raising the process efficiency and customer satisfaction levels.



What we Offer..

New Global Ventures offers a full range of custom web development, web design, search engine optimization (SEO) and hosting services. We can deliver a feature-rich online storefront to sell your products and services, at the shortest of notice so that you don't lose the valuable time of entering into the market.



Our talented designing team offers the following benefits:

• Rapid, error-free & cost-effective development cycle
• Domain level expertise
• Ready made solutions for instant implementation
• Professional and punctual handling of requests and issues
• Courteous Post-implementation customer service Like all our website design packages.

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Results...



 You will feel assured about your business in the most extreme market conditions once you have partnered with New Global Ventures. We learn with every assignment and our technical team had a lot of learning over the years – they have a complete understanding of the business environment and the best technical fit for a particular need. Some of the major advantages of collaborating are:

Maintaining a competitive edge while expanding your business horizons and scaling up your operations Experience Business expansion and growth while your website needs are handled by New Global Ventures – while you focus on process efficiency and customer satisfaction New Global Ventures leaves you with sufficient time to focus on client, partners &  dealers relationships New Global Ventures solutions enable a seamless integration of back-end and front-end operations New Global Ventures solutions keeps you well prepared for a sudden and exponential growth – you are not caught of the guard Get A Free No Hassle Quote... SO what do you have to loose? Nothing!



New Global Ventures perceives your website as a powerful marketing tool which complements the traditional marketing while building a long term relationship with your customers.

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Serving The United States, Based in San Antonio, Texas

New Global Ventures Business Card Designs

New Global Ventures Business Card Designs, a set on Flickr.

Let's kick start with some useful tips to enhance the value of your business card.

New Global Ventures knows successful marketing requires getting across the right image of your company to your prospective customers and then sustaining the relationship after the first purchase. A key tool in these efforts is a business card. Besides serving as a handy reminder of your contact information, a business card sets up the tempo for the commencement of your company operation and adds more strength to your company's image. A business card is also priceless in building word-of-mouth marketing.

How to Get Top SEO Placement

Since its debut in 1996, Google ’s search engine has experienced countless updates and revisions. But none of those revisions have fundamentally changed the architecture of the Google search algorithm as much as Google ’s latest update, codenamed Caffeine.

While recent reports put Google ’s market share at around 65 percent, a massive update to its search engine technology makes sense at this point. Microsoft ’s new Bing search engine showed some resiliency in late 2009, while Web 2.0 services like Facebook and Twitter have done a lot to change the way people search for content on the Internet .

For Google to remain the most popular search service , it will have to counter Bing ’s claims of technical superiority. It would also have to more effectively incorporate “real-time search,” the term used for finding information and content – like tweets from Twitter and breaking news stories – that have just been posted.

That means a radically different Google search engine. And it also means that those who care about Website search engine optimization and placement may have a lot of new rules to learn if they want to earn high Website rankings on Google. Because Caffeine is a significant departure from previous versions of Google’s search engines , Website owners and marketers could see dramatically different results for their search engine optimization and placement efforts.

But the good news is that Google has offered Webmasters and online marketers a taste of Caffeine’s unique algorithms. Search engine optimization and placement specialists have been able to test their Websites against an early version of Caffeine. And while it’s a nice gesture by Google to offer the chance for Webmasters and marketers to do some preliminary research, it would be wrong to draw any hard and fast conclusions at this point. It’s more than likely that Google will continue to tweak and refine Caffeine and its search engine optimization and placement for months after its official release.

So are there any search engine optimization and placement tips and tricks that we can learn from Caffeine? Yes. Google has hinted that several new things will have a major impact on search engine optimization and placement. Here are the most important changes.

1. Website speed: Google will now place more importance on how quickly a Website loads. That means Websites that load fast will be given prominence in search engine optimization and placement over Websites that are slow and clunky.
2. Broken links: Links that go nowhere aren’t just annoying, they’ll soon count as a strike against a Website’s search engine optimization and placement efforts. It’s already an accepted rule that any good website shouldn’t have broken links. Now it’s even more important for Website owners make sure that every link goes somewhere relevant.
3. Penalties for linking to bad neighborhoods: Currently, linking to spammers and obtaining incoming links from known spammers is not a good way to achieve the best search engine optimization and placement results. Look for Caffeine to place even more importance on staying away from link farms and other malicious online practices.
4. Overall website quality: Some canny Website owners have gotten good search engine optimization and placement results by ranking high in a single factor that Google assesses, while ignoring other aspects. Under Caffeine, the overall quality will be under closer inspection. Having just one or two key search engine optimization and placement ranking factors won’t be enough.

So what will you have to change if you want to achieve great search engine optimization and placement results under Caffeine? If you already have a Website that subscribes to Google and SEO best practices, then there probably isn’t a lot you’ll have to tweak.


Here are some steps you can take to make sure that you’re Website is primed to get good results under Caffeine:

1. Eliminate all spam elements from your Website: Any part of your Website that could conceivably be considered spam will likely have a negative effect on your search engine optimization and placement efforts. Spam elements include Website text that’s the same color as the background, Website cloaking, and automated linking.
2. Reevaluate your Website design and structure: Make sure your Website looks great and is user-friendly. Users should be able to easily navigate through the Website and search engines should be able to understand and categorize a Web page just by reading its title and meta tags.
3. Get links from social bookmark and other social media sites: Links from social bookmark sites like Digg and Delicious are already important to gaining good search engine optimization and placement. The importance of links from these types of sites is likely to increase under Caffeine.
4. Check your Website links: Make sure that you aren’t linking to any Websites that could potentially be labeled as spammers. Having a selection of quality links is far better than gathering as many links as possible.

By following the above tips and tricks, your Website should have no problem adjusting to Google’s new search engine. And you’ll have a crucial advantage when it comes to getting great search engine optimization and placement results.


Have any questions? Do you need website optimization? Get a free no hassle quote from us today!

www.newglobalventures.com

Search Engine Optimization (seo) what is it about?

 In the realm of search engine's, there is a very thin line between a good ranking and a spam. The last quarter has seen the search engine's adopt a zero tolerance policy towards any overdone activity on the part of the site owners – A spam flag is just round the corner if the SEO team is not experienced with the SEO nuances.


Search Engine Optimization (seo) is the foundation for a long term Internet marketing strategy. New Global Ventures perceive SEO as a natural evolution for a well constructed website. A good SEO strategy blends the technical aspect (on-page optimization) and the human aspect (off-page optimization) or the social aspect in a balanced manner.







New Global Ventures approaches your website with an intention to:

• Understand the direction and objective of your business and pin down the target areas from a marketing angle
• visualize your site from a customer's angle in order to reconstruct the content as the market needs it
• Analyze the current position in the search engine rankings.
• Understand the social positioning of of the site - Link status & competitor analysis



What we offer..

We offer what we have delivered to others like you and what we have practiced. We design your website
within the guidelines of Search Engine Optimization.

• We preserve the existing foundation and credibility of your website
• We will build your Social reference system brick by brick so that over time, your site has built a solid reputation in its domain
• We provide knowledge transfer sessions to your site administrators so that you can independently handle small SEO issues and routine maintenance work in-house.
• Preserve the existing reference (incoming links) to your website
• Enhance the internal page linking so that all the important pages are highly ranked
• Judiciously submit your website to the most trustworthy search engines and directories.
• We utilize the principles of Latent Semantic Analysis (LSA) which Google adheres to, in constructing your content



Results

SEO has become synonymous with higher traffic, sales and conversion and a better growth. Every business
entity on the web has a budget allocated for the site optimization The most obvious benefits visible are..



• Your site starts getting recognized for a particular business them and for a set of targeted keywords
• Your website take a lesser time to upload and the server downtime is also reduced if the SEO was done in the right way
• Visitor stickiness increases on the website since the redundant features of the site are removed
• A good SEO strategy will ensure a greater conversion for your storefront
• From a state of anonymity, your website achieves a level of respectability which was not possible without SEO
• A higher visibility means a higher traffic – which ultimately transforms to a better business prospect
• SEO is a long term investment and many times the results of a good SEO effort get better with age – just like an aged wine.



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Serving The United States, Based in San Antonio, Texas

San Antonio TX SEO, Website Hosting, Web Design : Mobile App Development - New Global Ventures LLC

San Antonio TX - Web design firm, Mobile App Development (iOS/Blackberry/Android), search engine optimization, online reputation management, website hosting and much more. New Global Ventures is your Online/Print Marketing Specialist here in Texas. We make being seen and found online affordable, effective and within your reach! We are passionate about our web designs, aggressively pursue results and are driven by our client's satisfaction.
Call us today at (210) 446-4560 and let New Global Ventures guide you online

New Global Ventures, LLC. was founded in 2006 and has established itself as an industry leader in business logo and web design. Our mission is to create effective, compelling, and usable logo and web designs . To this end, we have developed processes focused on usability while maintaining a strong commitment to our clients' goals, schedule, and budget. Located in San Antonio, Texas we serve clients across the country and around the world. New Global Ventures, LLC. has been this industry's leader in business logo and web design for many years. We have successfully designed and developed business logo and web  designs for over 1,000 businesses across the country and the world. An identity is the MOST important part of a business. So don't trust your image to the kid down the street; leave it to the professionals at New Global Ventures, LLC .



WWW.NEWGLOBALVENTURES.COM

WHAT MAKES US DIFFERENT?

We have assembled a team of talented, creative professionals with a diverse background of work and life experience to partner with you to deliver effective and useful corporate identity, custom logo design and web  solutions. Our staff has expertise ranging from advertising, marketing and sales to web and graphic design. We combine this knowledge along with foresight and strategic planning to approach new challenges with your overall business goals in mind.



We strive to understand your business so we can respond to your questions as your business and technology evolves. That's what makes  New Global Ventures  different. Smarter questions, Smarter answers. .. Your Success is Our Success!


210-446-4560 (Office) - Creating Website Design & Hosting SolutionsSan Antonio And Throughout Texas

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Serving The United States Based in San Antonio, Texas