Now, we can sit here all day talking about SEO this and SEO that; however, DATA ACQUISITION is crucial to ensuring your clients' best success.
As an SEO padawan, it has come to my attention during brainstorming sessions for marketing tactics, there are plenty of great ideas, but unfortunately keeping track of the success of such small seeds of genius marketing are forgotten a few weeks down the road.Why? Well, when the SE's all index our wonderfully fresh and new content for our clients' websites, at times the SEO's move on to the next phase.
Have you ever forgotten to ask for a receipt at a restaurant? How did you feel? Well, one may argue that the issue is trivial, but the same basic concept applies to search engine optimization!
Why you may ask?
SIMPLE : No receipt = No reminder of what transpired (we all forget sometimes, right?)
The fact of the matter, and yes, I know I'm brief in this blog for today, is that we can't lose focus of the foundation on which we've started our marketing campaign for our clients. Whether we're optimizing a website for a small 5 page landscaper all the way through a million page widget ecommerce website, keeping tabs and building on it are key!
So, let's all do what's best and constantly remind our clients of the importance of their input as we remember to troubleshoot, look back, reflect and remember which foundation we started with...hopefully something dense and able to support the web weight as traffic increases!
CHEERS!
=D
P.S. Next post will deal with MOBILE WEB APPS...so stay tuned!
